AWS Marketing

Build Business With AWS Marketing

Looking to take your AWS business to the next level? TD SYNNEX’s free marketing resources and enablement programs were designed to help partners refine their marketing strategies and grow cloud business. Whether you need social media content, want to increase your leads or are looking for guidance developing your value proposition, TD SYNNEX is here to help!

How to Build an AWS GTM Strategy

DemandSolv

DemandSolv – a free marketing resource made exclusively for TD SYNNEX partners – sends fresh marketing content to you every week, helping you keep customers in the loop while streamlining your marketing initiatives! With just a few clicks, you can integrate our ready-to-use, pre-built marketing campaigns with your social media outlets to save time and reach more end users with fresh content every week. You can even set it on autopilot to make your weekly marketing tasks truly effortless.

Marketing Acceleration Program Funds


The AWS Marketing Acceleration Program is an exclusive program for TD SYNNEX’s top AWS partners to help them drive business demand. Just submit your AWS marketing plans for approval and our teams can offer you up to $10,000 in Marketing Development Funds (MDF) to help you execute those plans!

AMP Up Your Business


Recruiting new customers can be challenging, so TD SYNNEX wants to make sure you have all the tools to be successful. Our team has built a tool to assign end-customer leads to our partners through an accessible, easy-to-use platform that gives you everything you need to begin customer conversations about their cloud journey and where AWS fits. Once TD SYNNEX receives an end-customer lead, it is automatically assigned to our partner noting one of the defined campaign types below:

End-Customer Campaign Types

  • Industry events where end customers attend.
  • Nurture leads that come from streams, webinars and other customer-facing activities.
  • Enterprise Greenfield Partner Incentive (EGPI) for prospective AWS customers who do not have an active AWS account. EGPI leads have an additional incentive: you can earn up to an additional 15 points margin for the first 24 months after an EGPI customer starts transacting.

TD SYNNEX’s AWS Partner Prospecting League


The Partner Prospecting League (PPL), led by TD SYNNEX, is aimed at building partner-originated opportunities and pipeline. Partners in the PPL own their pipeline creation, while TD SYNNEX owns the management of the Partner Prospecting League and Awards.

Through this program, your organization can:

  • Convert prospects to AWS Sales Opportunities.
  • Accelerate partner-led marketing leads (MQLs), qualifications and generate partner-originated pipeline.
  • Help accelerate Amazon Partner Network (APN) Tier Upgrades.
  • Showcase ACE benefits and build best-practices for AWS pipeline management.
  • Earn prizes and have fun! Partners participating in the program will have the opportunity to win partner-level and individual-level awards – up to $5,000 in cash!

Reach out to your AWS Cloud Sales Consultant for more information on how you can gain access to MDF and AMP, and for information on when the next Partner Prospecting League is set to take place. You can also reach out to EnterpriseCloudSales@tdsynnex.com for more information.

Are You Ready?

Join the TD SYNNEX and AWS partnership today – just fill out the form to start the conversation.

You can also email the team now at EnterpriseCloudSales@tdsynnex.com.